Sweded
The upcoming movie Be Kind Rewind will be introducing a new word to the pop culture vernacular: Sweded.
The comedy's premise: Video store clerks played by Jack Black and Mos Def must film movie reenactments after accidentally erasing all their videotapes.
Jack Black’s character tells customers that their movies are "Sweded"- customized from Sweden.
If the term becomes widely accepted, it could replace more general words to describe videos such as “homemade” or “adaptation” or “reenacted.”
Here’s the trailer to a great "Sweded" film based on Raiders of the Lost Ark:


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JON BURSTEIN
KATHY BUSHOUSE
BRIAN HAAS
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