30 Rock: Those Product Plugs
One of the funniest moments this season took place two weeks ago when Jack and Liz extolled the virtues of Verizon Wireless phones, with Liz then turning to the camera and demanding, "Can we have our money now?"
It was a great send-up of product placement, of course... But now, we learn, it was a very calculated example of product placement, as this terrific story in the Hollywood Reporter explains.
Still, it was pretty darn funny, no?
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