"Brothers & Sisters:" Oh Brother
Still kicking?
Whom among us tube-o-holics just HAD to watch last night's big two-hour special "Brothers & Sisters?" (Besides me?)
Who among us HAD to find out about a "shocking death" and whether our band of brothers and sisters was about to shrink by one, due to the shuffling off of the mortal coil?
There were many guesses to be had - and ABC 's carpet-bombing promo campaign of the last few days certainly provided no definitive clues... It could be Tommy, or Saul, or maybe even Scotty or Joe. Most bets were probably on Robert McCallister - Rob Lowe. Promos reveal a weepy Kitty though that mighta just been the baby's arrival.
OK, so who was it? Who bought the farm, kicked the bucket, headed west?
NOBODY!
Nobody died in last night's "Brothers & Sisters." When the show faded to black, all were present and accounted for. (Anybody foolish enough to tune to the last ten seconds would have heard Kitty say to Baby: "It's just you and me from now on," or words to that effect...) In fact, mom was just peeved that Robert planned to return to the campaign trail.
So what gives? Here's what: McAllister, who had a heart attack (that plot detail for the benefit of you who did tune in at 10:59) did "technically" die for about ten seconds, while doctors were applying the paddles. (Kevin even had to tell him, "you did die...")
No one, in other words, died on "B&S."
This was a promotional con job of the likes I've never seen before, ever, in the history of TV.
Although give me a few minutes - I'm sure I'll come up with another doozy.
Notice to ABC's flim-flam promo crew: When you tell us someone is going to die, we want to see a cold body. We don't want to see some phony "death," whereby the person is unconscious for a couple seconds and probably just having a bad dream about, maybe, college tuition fees eighteen years from now.
Truth in advertising!
From now on, I will refer to "B&S" simply as "BS."
(Pix: Scott Garfield)
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Comments (12)
The sad part is, the episode was good. But, I too, was quite unhappy that there was no "SHOCKING DEATH." Shame on ABC. They could have done irreparable harm to an otherwise great show.
Sadly, the hyperbole in this article ("This was a promotional con job of the likes I've never seen before, EVAR, in the history of TV!!!!) is just as bad.
Sadly, the hyperbole in this article ("This was a promotional con job of the likes I've never seen before, EVAR, in the history of TV!!!!) is just as bad.
I didn't see any of the advertising, so wasn't set up for anything in particular. No sensational TV episode promos is one of my favorite things about this post-TV era.
I am glad I had no preconceived expectations. I thought this episode was fantastic.
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This promo deception was annoying, but not anywhere near as bad as those tearjerker con-jobs NBC does constantly. Every episode of every drama on NBC is "the most shocking finale" or "the most tragic event" or " the most heartbreaking outcome" or "a very special episode." So maybe you're foolish enough to watch, and it turns out they're "the same old NBC crapola."
Love the show!
Love the show!
Thanks every one for the comments, and thanks especially to Tego, who is completely correct - NBC DOES THIS EVERY NIGHT.
Now, I must break away to go back to watch "The Most Awesome 'Bachelor' Finale Ever." (Or was it, "The Most Incredible?" I don't remember the promo tagline...)
V
Anybody who still falls for this in 2009 deserves to fall for it.
And since it seems like this promotional stunt helped a deserving show crush the premiere of Celebrity Apprentice in the rating, I'd say it's a win-win-win (for viewers, for ABC, and for Trump haters)
Its Tv, its entertainment, lighten up. Don't we have enough death and bad news in reality/?
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