If you seen the enticing ads for Kohl's you're probably wondered why they advertised in South Florida when the closest store was Jensen Beach.

Here's the inside info: It's cheaper for a business to buy a regional or national TV advertisement than one for separate markets.

But soon we'll know if the realiity adds up to the hype of their enticing ads. Kohl's plans to open its first SoFla in April at the southwest corner of Congress Avenue and Gateway. That's the Catalina Centre, where the old Target store was located. The location is ironic because Kohl's is more like Target than Wal-Mart. For a look at what the store carries, see www.kohls.com..

Have any of you shopped at Kohl's? What should we expect. Please tell.

X0XO -- Shopper Girl

P.S. Here an example of what to expect form the Website -- a Splice Purple dress on sale for $34.99.

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