Publix Greenwise market debuts
If you love the organic items at Whole Foods and the prepared meals at Fresh Market, rush over to the new Publix Greenwise market located right behind Town Center Mall. Designed by Publix to apparently compete in the organic and prepared foods categories, Greenwise is poised to be a huge success.
As you walk in, you enter the produce area, a veritable cornucopia. There are organic and nonorganic fruits and vegetables in all shades of the rainbow and all permutations from heirloom to downright exotic. The prices are higher than Publix but still reasonable for the offerings.
A trip to the back of the store reveals a fish and sushi counter. With the loss of Kings Market, fresh fish at non usurious rates is a welcome addition to Boca. The adjacent meat and poultry is offered for sale in the traditional butcher case. There are a variety of prepared dishes in the case that just need to be popped into the oven for a gourmet dinner.
Next there is a wine area that could be a free standing wine store. A corresponding cheese area with ongoing free samples butts up to the bread and bakery areas. Everything looks magnificent and is artfully displayed down to the chocolate fountain near the dipped bananas, marshmallows and pretzels.
The offerings are rounded out with already cooked items, individually prepared pasta and pizza and a gelato bar. The store is well thought out with a grab and go area in the front, tables indoors and out for dining, and even special flower holders for your shopping cart.
In addition to all the specialty areas, there are center aisles with regular and organic items that are found in a normal Publix. The Greenwise team has really thought of everything, making it a true one stop shopping venue. It remains to be seen how parking will be once people learn about the market, but for now rush over to take advantage of this new phenomenon.










Comments
My wife and I went there for the first time tonight to get dinner and some odds and ends. We ordered the 2 piece "baked" chicken and a turkey burger. The guy at the counter (who had an attitude) said it was "crispy, baked" chicken. Sounds good. It was greasy, fried chicken or at least it was very greasy. And one piece was raw. The turkey burger came with American cheese, at least on the menu. Ours didn't. When we asked where our cheese was/is, we got the question "well, do you want cheese?". Irrelevant, the menu says cheese so it should be on there. And the "steamed" vegetables were soaked in grease. So we left and went to Whole Foods for a nice, organic, grease-free dinner. Also, I can't tell you if any of the grilled items are with or without antibiotics, hormones, etc. as it didn't say and we didn't believe the guy behind the counter who said it was. Lose the attitudes, tell us exactly what is being served, don't say "steamed" when it is soaked in oil and serve what is on the menu. Other than that, the water we brought in was lovely. Oh yeah, they were all out of forks so we walked around for 5 minutes trying to find either a fork or somebody to provide one.
Posted by: Chris | June 8, 2008 9:53 PM
SIDE NOTE:
With everyone "cutting" back on restaurant outings, the Natural Grass Fed Hormone and Pesticide Free rib eye steaks sold at Greenwise are very tasty and tender. Some Zucchini, Red Peppers, Mushroom, Corn on the cob. A great grill choice as are the desserts always fresh. Add some Organic Jim's Coffee and Organic Cream and you are set for an ez meal.
Posted by: annie | June 9, 2008 1:57 PM