Republican Congressional candidate Lee Zeldin has hit the cable TV channels in the past week with his first campaign spots, saying that he's the contender with “all the right stuff.”
The little-known Zeldin, 28, of Shirley, started with the TV ads June 9, touting himself as a “proud father, a native middle class Long Islander, a military prosecutror and an Iraqi war veteran.” The woman announcer also intones, “His independent traditional values and military discipline assure that he will stand up for you and your community.”
The $7,500 ad buy includes 126 spots over two weeks on four cable stations — the Fox, Military, History, and Lifestyle channels — or little more than two spots per channel per day. The buy also includes the same radio ad on WLNG-FM and WRIV-AM, said his campaign advisor Leonard Fries.
Zeldin, a lawyer, said, “People are telling us every time we want to do something....."
".... 'It's too early, its too early.' But this is an integral piece of letting people know there is a race going on.”
While the initial buy was for two weeks, Zeldin’s Web site said the campaign only has enough money to keep the ad on the air for one week: “We need to get the word out and ideally must play the commercial every day through July 4th weekend.” The goal is to raise $50,000 by the end of the month.
Will Jenkins, a spokesman for Rep. Timothy Bishop (D-Southampton), said that campaign has not aired any spots and could not say when they will go on TV. However, Jenkins added, “Between their buy and the appeal on their Web site, we’re definitely seeing signs of desperation" from the Zeldin campaign.