Convention Coverage Could Boost Blog Traffic, Ad Rates, and Awareness
(MediaPost.com) Could blog convention coverage catapult the so-called blogosphere into mainstream consciousness? Greater awareness of blogs has already boosted site traffic and ad prices for the personalized publishing niche of Web logs. "The volume of ads is huge right now," boasted Henry Copeland, CEO of the blog ad network, Blogads. . . .However, Copeland is not sure that it's just the convention press credentials that have spurred heightened interest in blogs among advertisers. Advertisers flocking to place blog ads lately, have not focused specifically on blogs run by official convention bloggers; rather, a general rise in media coverage of blogs has produced a rising tide that's lifted all blog boats, Copeland said. → Full Story
LAT's David Shaw: "Too many bloggers sound like a cross between a guy in a barroom and a guy on a soapbox. Or maybe a guy on a soapbox in a barroom." → Here