→ At-home broadband changes online advertising landscape.
"Rich-media advertising, driven partly by video technologies and certainly buoyed by consumer uptake of broadband, is predicted to surpass search marketing as the largest-spending online category this year . . ." Advertisers used to complain that they couldn't accomplish much with a banner -- broadband opens up the world to them," said Wenda Harris Millard, chief sales officer at Yahoo." Full Story @ AdAge.com