Dwyane Wade’s new Converse ads, directed by Spike Lee, begin airing today. Described as something of a fireside chat between the famed director, who is heard off-screen, and star Heat guard, they’re aimed at giving a glimpse of the real Wade. The theme is “READY?” but spelled R3ADY? to incorporate Wade’s No. 3. Check out a behind the scenes view from the commercial shoot that took place in the gym at LaSalle High School in Coconut Grove last month.