Converse has split with its ad agency, Butler, Shine, Stern & Partners, the firm responsible for Heat guard Dwyane Wade's shoe ads. That includes the "All In" spots, which broke earlier this year and the series of ads directed by Spike Lee, in which Wade speaks directly to the camera about aspects of his life and basketball.

BONDS CARDS

Topps, which tweaked the Barry Bonds home run chase at the start of the 2006 baseball season with a teaser billboard outside AT&T Ballpark that initially read "Trade Barry" and later was revealed to say "Trade Barry's Cards with Topps -- The Exclusive Home of Barry's Home Run Chase," is back with the San Francisco slugger.

The company has signed Bonds for the 2007 season and is including cards in its packages commemorating each home run as Bonds makes his way toward the record of 755, held by Hank Aaron. It is also making some cards with pieces of three types of game-used memorabilia.