Brett Favre’s jersey is so popular it occupies the top two spots in the list of the NFL’s top-selling jerseys at NFLShop.com. That’s right: his brand new New York Jets jersey ranks No. 1 among jerseys sold between April 1 and today and his Green Bay Packers jersey ranks No. 2.
The NFL’s online store sold 6,500 Favre jerseys on Thursday – that’s a one-day record for a single player’s jersey. Between Thursday and Sunday, the total number of Favre Jets jerseys sold reached 12,000 – another record for a four-day period, according to the NFL. Check out the variety of Favre items for sale.
Meanwhile, Madden NFL 09 will be released Tuesday with Favre in his Packers jersey on the cover. The photo was planned even as Favre was “in retirement” as a way to celebrate the 20th anniversary of the popular Madden game.
“We wanted to pick someone to show what Madden was about,” said Katherine Coulthart, EA Sports senior publicist. “For us, it was a no brainer."
But since it’s a unique situation, EA is also providing a unique opportunity for Madden NFL 09 buyers to print out a free cover of Favre in his Jets uniform that can be inserted into the game’s case. No predictions on how many of the new games will be sold, but the Madden game has sold 70 million copies in its 20 years.
Donruss also announced last week that it is rushing a Favre trading card – in which he’s holding his No. 4 Jets jersey -- into its Playoff Absolute Memorabilia packages scheduled to be in retail stores the first week of September.
And the Dolphins, who host the New York Jets at Dolphin Stadium on Sept. 7, are expecting a sellout. It’s the home opener and the Jets, but the prospect of seeing Favre - and former Jets quarterback Chad Pennington face his old team - might have helped drive individual ticket sales up about 20 percent from last year, when they went on sale Saturday.
Interested in the top 25 selling jerseys at NFLShop.com between April 1 and today? Here’s the list:
1 Brett Favre, New York Jets
2 Brett Favre, Green Bay Packers
3 Tony Romo, Dallas Cowboys
4 Tom Brady, New England Patriots
5 Eli Manning, New York Giants
6 Peyton Manning, Indianapolis Colts
7 Adrian Peterson, Minnesota Vikings
8 LaDainian Tomlinson, S.D. Chargers
9 Marion Barber, Dallas Cowboys
10 Darren McFadden, Oakland Raiders
11 Ben Roethlisberger, Pittsburgh Steelers
12 Brian Urlacher, Chicago Bears
13 Devin Hester, Chicago Bears
14 Randy Moss, New England Patriots
15 Troy Polamalu, Pittsburgh Steelers
16 Michael Strahan, New York Giants
17 Brian Westbrook, Philadelphia Eagles
18 Terrell Owens, Dallas Cowboys
19 Osi Umenyiora, New York Giants
20 Jason Witten, Dallas Cowboys
21 DeMarcus Ware, Dallas Cowboys
22 Reggie Bush, New Orleans Saints
23 Patrick Willis, San Francisco 49ers
24 Jay Cutler, Denver Broncos
25 JaMarcus Russell, Oakland Raiders