The Business & Pleasure of Sports

<< Previous entry: FIU seeks a packed house

>> Next entry: Eventual transfer of Dolphins ownership approved

It’s a cow!

So it wasn’t exactly rocket science figuring out the Panthers were introducing an inflatable cow, when they said the new mascot would be related to the cowbell movement.

“Mad Cow” was introduced between the first and second periods of Saturday night's home opener at BankAtlantic Center to the strains of the Buckwheat Boyz' Peanut Butter Jelly Time -- typically reserved for the Dancing Banana. The inflatable cow bobbed up and down on the ice and showed off his rear end, which says “More Cowbell.” Fans could oblige since the Panthers gave out 15,000 red cowbells.

The Dancing Banana indicated in a teaser video that he was too busy this season to help with "more cowbell," but the Panther insist the Banana will be back and will make appearances in the "flesh" this season.

See the cow sitting in the stands, thanks to a photo borrowed from Murphy Burch – also known as VanMurph because that’s what he wears on his jersey – who with his wife Vanessa started the cowbell movement at the Panthers last year. The Cooper City couple brought the first cowbells to the arena during a game last December and the movement was born. The Panthers have obliged selling two different sizes of cowbells at Pantherland in the arena and showing clips from the Saturday Night Live skit in which actor Christopher Walken implores Blue Oyster Cult to use “more cowbell.”

Categories: Florida Panthers (108), Mascots (16), Promotions (120)

Leave a Reply


You share in the community, so we just ask that you keep things civil. Leave out the personal attacks. Do not use profanity, ethnic or racial slurs, or take shots at anyone's sexual orientation or religion. If you can't be nice, we reserve the right to remove your material and ban users who violate our Terms of Service.

About the author
CRAIG DAVIS In more than 33 years at the Sun Sentinel, Craig Davis has written about a wide variety of sports topics from baseball to yachting, fishing to triathlons, and also worked as a copy editor and page designer. Recently he reported on local sports, including running, swimming, cycling, equestrian and beach volleyball. He enjoys sports as a participant as well as a spectator, is active in the South Florida running scene plays in the curling club at Saveology Iceplex. This blog offers a glimpse at the business side of sports in the interest of enhancing enjoyment of the games and sporting options as a spectator as well as a participant.
Connect with me

Search this blog
E-mail newsletters
Get the news that matters to you delivered to your inbox. Breaking news, hurricane alerts, news from your neighborhood, and more. Click here to sign up for our newsletters. It is fast, easy and free!