The Business & Pleasure of Sports

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Carl Edwards gets wedding assist from sponsor Office Depot

carlod2.jpgNASCAR driver Carl Edwards carried a marriage proposal on the back of his No. 99 Office Depot Ford Fusion during the NASCAR Sprint Cup Series All-Star Race in Charlotte in May.

The proposal was part of a contest sponsored by Edwards' primary sponsor, Delray Beach-based office products retailer Office Depot, and it came with a diamond ring and a trip to Sedona, Ariz.

Now Edwards, who is in second place in the NASCAR Chase for the Sprint Cup just 106 points behind leader Jimmie Johnson, has turned to Office Depot for help with his own nuptials.

Edwards and fiancée Dr. Kate Downey, a friend from his hometown of Columbia Mo., picked out their wedding invitation stationery (see the pattern by Gartner) from their local Office Depot store and are letting Office Depot’s Design Print and Ship service do the rest.

How’s that for sponsor loyalty?

With NASCAR’s 10-month schedule that ends Nov. 16 at Homestead-Miami Speedway, there’s little time off, but Edwards’ big day is planned in January. He’s also switching primary sponsors next year … to Aflac. Looks like he got his wedding invitations in under the wire.

Categories: Auto Racing (42), Sponsorship (101)

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About the author
CRAIG DAVIS In more than 33 years at the Sun Sentinel, Craig Davis has written about a wide variety of sports topics from baseball to yachting, fishing to triathlons, and also worked as a copy editor and page designer. Recently he reported on local sports, including running, swimming, cycling, equestrian and beach volleyball. He enjoys sports as a participant as well as a spectator, is active in the South Florida running scene plays in the curling club at Saveology Iceplex. This blog offers a glimpse at the business side of sports in the interest of enhancing enjoyment of the games and sporting options as a spectator as well as a participant.
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