The Business & Pleasure of Sports



<< Previous entry: The greening of NASCAR

>> Next entry: Why isn’t Jimmie Johnson more marketable?

Weathering the economy at Homestead-Miami Speedway (and guest blogging)


NASCAR announced Friday – at the opening of its season finale weekend at Homestead-Miami Speedway – that it is banning all testing at NASCAR-sanctioned tracks next year. The move is aimed at saving teams millions of dollars in an economy that is already hitting the sport hard.

The Homestead track wasn’t on the open testing schedule, meaning it won’t be losing out on valuable revenue, speedway President Curtis Gray said.

“We support NASCAR’s decision because we need the full teams,” Gray said. “If it saves costs and it makes the teams stronger, than we’re all for that.”

But Homestead, which is busy with racing and a host of other activities about 260 days a year, will continue looking for other ways to generate revenue.

“We have sports groups who want to use the venue for other sporting events, running and biking,” Gray said. “I think we’re wide open for ideas that make the track as active as possible.”

That includes renting out the track’s sparkling new media center. Already, the Greater Miami Convention & Visitors Bureau is planning a convention event there, Gray said.

GUEST BLOGGING

I’m guest blogging today at CNBC sports business reporter Darren Rovell’s blog. Please check out my blog entries there.

Categories: Auto Racing (42)


Leave a Reply

COMMENT BOARD GUIDELINES:

You share in the SunSentinel.com community, so we just ask that you keep things civil. Leave out the personal attacks. Do not use profanity, ethnic or racial slurs, or take shots at anyone's sexual orientation or religion. If you can't be nice, we reserve the right to remove your material and ban users who violate our Terms of Service.


Advertisement
About the author
CRAIG DAVIS In more than 33 years at the Sun Sentinel, Craig Davis has written about a wide variety of sports topics from baseball to yachting, fishing to triathlons, and also worked as a copy editor and page designer. Recently he reported on local sports, including running, swimming, cycling, equestrian and beach volleyball. He enjoys sports as a participant as well as a spectator, is active in the South Florida running scene plays in the curling club at Saveology Iceplex. This blog offers a glimpse at the business side of sports in the interest of enhancing enjoyment of the games and sporting options as a spectator as well as a participant.
Connect with me


Search this blog
Get text alerts on your phone


Send me the following alerts:

STORM - Weather Alerts
NEWS - Breaking News Alerts
LOTTO - Lottery Numbers
SPORTS - Breaking Sports News
BIZ - Business news headlines
ENT - Entertainment news headlines
DEALS - Free offers and money saving deals


You can also sign up for by texting any of the above keywords to 23539. Standard messaging and data rates apply.
E-mail newsletters
Get the news that matters to you delivered to your inbox. Breaking news, hurricane alerts, news from your neighborhood, and more. Click here to sign up for our newsletters. It is fast, easy and free!