With the USDA naming Super Bowl Sunday the second highest food consumption day of the year -- after Thanksgiving -- plenty of people this Super Bowl week were hawking messages about the dangers of -- and alternatives to -- gluttony.
Jared Fogle, the Subway Guy, has a few recommendations.
“We’re trying to encourage people to do things in moderation,” said Fogle, who was making the Super Bowl rounds this week to promote Subway’s “Footlong Nation Appreciation” to reward the public for making Subway’s footlong subs so popular. “People have New Year’s resolutions they stick to in January, but on Super Bowl Sunday, people easily fall off the wagon.”
Fogel suggested Subway’s fruit and vegetable trays or its eight sandwiches with fewer than 6 grams of fat, including his personal favorite, sweet onion chicken teriyaki. Fogle still eats Subway sandwiches two to three times a week.
The Footlong Nation Appreciation website went live Thursday at SubwayFreshBuzz.com, where the public has the opportunity to win a year's worth of footlongs. The public can also vote for its favorite footlongs -- the community that casts the most votes will win 500 sandwiches for a local food bank.
Fogle, 32, will also be at Sunday’s game at Sun Life Stadium, just as he was in 2007 to root on his hometown Indianapolis Colts. “I know stadium food is not always the healthiest either. I’ll probably end up eating before I go to the game. I may even eat a Subway sandwich.”
Meanwhile, the Physicians Committee for Responsible Medicine has been lobbying CBS to air the non-profit organization’s PSA about the heart attack risk of game day gorging. Watch the ad here.
“ As the nation’s most talented athletes compete on the field, fast-food companies are working overtime to make sure fans at home are overindulging in buffalo wings, pepperoni pizza, and other high-fat fare. The NFL encourages these unhealthy eating habits by running Web ads for KFC hot wings and by pushing high-fat foods in the Taste of the NFL recipe archive,” Susan Levin, PCRM director of nutrition education, wrote in a letter to NFL Commissioner Roger Goodell and CBS President Les Moonves.
Levin cited a 2008 New England Journal of Medicine story showing the number of heart attacks doubled in a major city during a big sporting event. She also wrote, “High-fat tailgating fare will cause an average fan’s triglycerides (a measure of fat in your bloodstream) to increase 60 percent by halftime and 150 percent before the evening is over. By the end of the game, blood flow to the heart can decrease by more than half.”
And the organization put out a report listing the details of five Super Bowl foods: Quiznos Tuna Melt (1,793 calories, 28 grams of saturated fat); two slices of Papa John’s The Meats Pan Crust Pizza (920 calories, 56 grams of fat); Muffuletta Potato Skins (601 calories, 26 grams of fat); KFC’s Honey BBQ Hot Wings (590 calories, 35 grams of fat); and Papa John’s Cheesesticks and garlic dipping sauce – four sticks (520 calories, 33 grams of fat).