The Business & Pleasure of Sports



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Super Bowl partying, auction, predictions and other tidbits


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+ MOVES Magazine, the Hollywood-based magazine about and for athletes, hosts its annual Red Carpet Super Bowl Gala at Christine Lee’s at Gulfstream Park on Wednesday night with hosts Ray Lewis and Ludacris.

The latest issue of the glossy magazine that features high end advertising and articles both about athletes and that are meant to interest athletes, has LeBron James on the cover. That’s after the magazine had already planned its edition with Tiger Woods as cover boy.

The magazines were distributed to NFL players at the Pro Bowl and Super Bowl team hotels and is being made available at parties and events across South Florida this week.

+ Also on Wednesday, Hunt Auctions opens its preview of items for its Super Bowl XLIV Live Auction on Sunday at the Hard Rock Café in Bayside Marketplace in Miami. The preview, which includes more than 280 football-related items such as a Joe Namath game-worn jersey and 1972 Dolphins team-signed football, runs Wednesday through Saturday at the NFL Fan Zone on South Beach. There’s also an appraisal fair, where fans can bring any kind of sports collectibles – not just football items – to learn how much they may be worth.

Sharp-eyed Sun Sentinel Assistant Sports Editor Steve Svekis noticed a problem with one of the items listed in the auction catalog: a model Washington Redskins home jersey for running back John Riggins from the 1980s features No. 42. Riggins wore No. 44.

+ There’s still time – until 1 p.m. Wednesday -- to buy raffle tickets for four tickets to Super Bowl XLIV and two rooms for three nights at the Intercontinental Hotel in Miami, where the New Orleans Saints are staying this week. Raffle tickets are $2 each, but you must buy at least five. The package doesn’t include airfare. Proceeds go to the Heath Evans Foundation, which is dedicated to healing children and families affected by sexual abuse, and the Drew Brees Dream Foundation, which raises money for cancer research, cancer patient care, and rebuilding schools, parks, playgrounds, and athletic fields. Buy tickets at heathevans.org.

+ And just in case you forgot that Super Bowl is rife with unusual and wacky pitches, releases, and often suspect connections to the big game: Veterinary Pet Insurance Co., which insures some 475,000 pets, checked its database of pet names and says the New Orleans Saints just slightly edge the Indianapolis Colts when it comes pet owners naming their pets for their favorite team and its players. The company included pets named Drew, Brees and Drew Brees; Manning, Peyton and Peyton Manning and a variety of other Saints’ and Colts’ names – even Saint and Colt – and the tallies were 230 Saints-related names to 227 Colts-related names. How’s that for pet equity?

Categories: NFL (178), Super Bowl (53), Tickets (126)


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About the author
CRAIG DAVIS In more than 33 years at the Sun Sentinel, Craig Davis has written about a wide variety of sports topics from baseball to yachting, fishing to triathlons, and also worked as a copy editor and page designer. Recently he reported on local sports, including running, swimming, cycling, equestrian and beach volleyball. He enjoys sports as a participant as well as a spectator, is active in the South Florida running scene plays in the curling club at Saveology Iceplex. This blog offers a glimpse at the business side of sports in the interest of enhancing enjoyment of the games and sporting options as a spectator as well as a participant.
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