Even before LeBron James officially announced he was "going to take my talents to South Beach," the Florida Panthers were trying to appeal to fans' excitement about the prospect of James joining the Heat.
The team announced a "Seats Fit For A King" ticket promotion -- a limited offer of lower bowl Panthers season tickets at BankAtlantic Center for $23 a game -- for James' original NBA jersey number -- and upper level ones for $6 a game -- for James' most recent jersey number. The promotion available by calling 954-835-PUCK runs until 5 p.m. Monday.
“Based on the hype surrounding rumors of a new King headed to South Florida, we wanted to remind our fans that we want them to feel like royalty,” Panthers President Michael Yormark said in a statement. “Certainly, it’s an exciting time to be part of the South Florida sports industry and we’d like our fans and our staff to embrace it.”