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D Wade must foil more foes in new Jordan Brand ad

DWadenew.jpgThis time Miami Heat guard Dwyane Wade’s super hero Agent D3 is late for practice in the second installment of Jordan Brand’s “Dominate Another Day” ad campaign.

Called “Escape,” the new ad shows Wade trapped in the Zen Master’s Lair, while ‘H’ (Kevin Hart) enjoys a holiday party. Instead of battling the streets of Miami as he did in the ad’s first installment, Wade uses a basketball to help fight enemies –- snakes, ninjas -- in the ad that gives nods to Indiana Jones and James Bond.

The new ad breaks during the Heat-Los Angeles Lakers Christmas Day game at 5 p.m. Saturday.

Categories: Advertising (79), Miami Heat (174), NBA (139), Shoes (15), Television (35)

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About the author
CRAIG DAVIS In more than 33 years at the Sun Sentinel, Craig Davis has written about a wide variety of sports topics from baseball to yachting, fishing to triathlons, and also worked as a copy editor and page designer. Recently he reported on local sports, including running, swimming, cycling, equestrian and beach volleyball. He enjoys sports as a participant as well as a spectator, is active in the South Florida running scene plays in the curling club at Saveology Iceplex. This blog offers a glimpse at the business side of sports in the interest of enhancing enjoyment of the games and sporting options as a spectator as well as a participant.
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