Denver Broncos and former Gators quarterback Tim Tebow didn't go with Gatorade, but is instead endorsing FRS Healthy Energy.
Tebow joins the FRS Healthy Energy Team, which also counts Lance Armstrong among its athletes.
Tebow will serve as an ambassador for the company, appearing in ads and marketing campaigns. The partnership also kicks off with FRS donating 25 percent of the purchase of Tebow’s favorite FRS products to the Tim Tebow Foundation. Read more about the partnership here.