The Florida Panthers are expanding their Good Time Guarantee policy to all single-game tickets purchased by Sept. 20 for the 2012-13 season.
Single-game tickets for the preseason and regular season go on sale online at 10 a.m. Saturday.
The Panthers extended a money-back offer for nine games in January 2011 to fans “who do not enjoy an incredible live hockey experience.” Receiving the refund requires filling out a survey on FloridaPanthers.com. The Good Time Guarantee is limited to Florida residents.
Panthers spokesman Matt Sacco said three fans acted on the offer. Only one of them took the refund while the other two ended up purchasing mini- or half-season ticket plans for future games, he said.
The Panthers are offering the incentive in the hope of spurring early sales of individual-game tickets, which can significantly boost attendance.
Unfortunately, they are launching the sales push in the face of uncertainty about the upcoming season with NHL owners threatening a lockout if a new collective bargaining agreement isn’t finalized by the time the current one expires Sept. 15. This week the team announced cancelation of the four-team rookie camp and tournament that was to begin that day.
The Panthers, looking for a boost in ticket sales following their first playoff appearance in more than a decade, are scheduled to open the season Oct. 13 at home against Tampa Bay.
The likelihood of a lockout gained impetus last week with owners and players deeply divided on economic issues and how to approach them. Negotiators met briefly Wednesday in Toronto and were to resume labor talks Thursday.
In games are lost to a lockout, fans will have the option of a full refund or applying money to purchase future games, Sacco said.
Meanwhile, the Panthers begin the push of individual game sales against the distraction of Tropical Storm Isaac expected to threaten South Florida this weekend.
Tickets will be available at Ticketmaster outlets, FloridaPanthers.com and by calling 954-835-PUCK.
Season seat owners can receive 20 percent off the single-game ticket price in an ongoing pre-sale by contacting their account representatives at 954-835-PUCK.
Additionally, an online sales link will be posted to the Panthers’ Facebook and Twitter pages Friday at 10 a.m, as fans of the pages will be able to purchase a select number of single-game tickets ahead of the general public, at a rate discounted 10 percent.
Here are the Panthers’ single-game ticket prices*:
Section Price Range
Glass (row 1) $150-400
Panthers Club (rows 2-4) $75-250
Premium Center Ice (rows 5-17) $70-200
Premium Lower Bowl Sideline (rows 5-17) $50-145
Premium Lower Bowl End Zone (rows 5-17, 5-15) $40-100
Center Ice (rows 18-28) $50-140
Lower Bowl Sideline (rows 18-28) $35-95
Lower Bowl End Zone $30-80
Red Zone (rows 18-28) $30-85
Club Level End Zone (rows 2-8) $30-75
Premium Club Level (sidelines and row 1) $40-120
Duffy’s Sky Club $55-100
Mezzanine (row 1) $15-59
Sideline Balcony (rows 2-10) $11-47
Goal Zone (rows 2-7) $10-39
Terrace (rows 8-10) $9-28
*All Panthers single-game tickets are dynamically priced and could increase, based on demand, as the season begins. Buying early ensures first choice of seat locations and lower prices.