The Marlins have put away their bats and gloves until spring, but the beat goes on at the Clevelander at Marlins Park. The South Beach club behind the left-field fence will host football watch parties on Sundays, 11 a.m.-8 p.m., throughout the NFL season.
There is no cover charge and parking is free in the Third Base Garage. A variety of games will be on television, the pool will be open and there will be DJs, dancers and the usual hijinks that made the Clevelander a hit during the baseball season.
“The great thing is we’re able to offer he space year-round,” said Anna Whitlow, Clevelander marketing manager. “We’re also available for private events – we’ve already had bar mitzvah’s planned, and we’d love to have a wedding in the space.”
Whitlow said the first season of the Clevelander at the ballpark has exceeded expectations in revenue and sales, and the attention it has received has benefitted the long-established parent club on South Beach.
“We’ve been around for a really long time and we are a landmark. But being able to have a fresh new audience for the Clevelander brand has definitely driven a lot of interest toward South Beach and generated hotel sales and people coming to both venues,” Whitlow said.
The pool boy contest in July generated considerable interest and provided women at the club with equal-opportunity ogling to complement the body-painted dancers.
“The reaction has been so phenomenal for us, we’ve been surprised by it,” Whitlow said. “So were excited for the offseason as well. Just come hang out, find your game on the TVs and enjoy.”
Photo: The Clevelander aims to keep the vibe alive during the baseball offseason at Marlins Park with watch parties on NFL Sundays. (Jim Rassol, Sun Sentinel staff)